Offering Live Chat? 3 Best Practices for Customer Service Etiquette

You’re running a successful e-commerce startup. Products are flying off the figurative shelves. There’s only one hiccup. Once your customers...

Boost Your Website Security With These 5 Steps

According to Business Insider, there were 14 known data breaches of major U.S. companies between January 2017 and April 2018. The...

Personalization: What It Is and How It Improves the Customer Journey

Picture the best customer service experience you’ve had in the past few days. A barista at your favorite coffee shop...

High-Value Blogs: How to Build Them and Increase Site Traffic

How many times have you visited a business’ blog, clicked on a compelling headline, and read through the blog only...

6 Tips for Creating a Customer Loyalty Program That Works

Take a quick look in your wallet. More than likely, you will discover a partially crumpled punch card from your...

5 Basic User Design Principles Every Business Owner Should Know

Open up your current business website. Now, leave your home page and start exploring your product and service pages. Does...

Four Ways to Effectively Market Your Business on Facebook

Despite the meteoric usership rise of Instagram, Facebook still has more users than any other social network. More than 2 billion...

Four Considerations for Naming Your Business

Every successful startup identifies and then attempts to solve a unique problem. With the business you’re forming, you believe you’ve done...

Will Google’s Latest Update Affect Your Website and Business?

This month, Google is updating their Chrome web browser to explicitly notify visitors when they’ve landed on a website that...

What You Need to Know About Google Algorithms in 2018

Would you be surprised to to learn that approximately 40,000 people per second search for something on Google. To immediately...