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Is your Online Store preparing for Valentine’s Day (or Mother’s Day for that matter)?

Is your Online Store preparing for Valentine’s Day (or Mother’s Day for that matter)?

Brick and mortar retailers are preparing for holidays earlier and earlier every year. Your online store should as well! If you have been thinking of selling your products online you should set up your website as soon as possible. If you are already an online retailer who sells products that are popular gifts, you should prepare at least a month in advance!

The Top 5 Promotions To Run on Facebook

The Top 5 Promotions To Run on Facebook

 

Facebook business pages are a bit like nightclubs as there are two broad types. You can use Facebook’s Graph Search to see the first nightclub as a place that is hiving with people (the right sort of people), queues down the block, and a general buzz of excitement. The second is a depressing place containing a handful of sorry souls drinking away their sorrows.

 

It’s not hard to decide which nightclub you’d prefer. And it’s the same with Facebook: your business Facebook page should have the crowd, the buzz, and the excitement. But how do you get it?

 

One proven method is borrowed directly from the world of nightclubs – run promotions.

 

How to Understand Facebook Graph Search

How to Understand Facebook Graph Search

 

Facebook is one social network that prevents (and often causes) Fear of Missing Out. But there’s another side to the psychology of this, a concept called Motivated Forgetting. It’s a debated topic but it is one that is embraced by a number of doctors. In simple terms it’s the ability to forget experiences that make you angry, sad, anxious, ashamed or afraid. Your brain blocks the memories to protect you. Facebook Graph Search is the opposite of Motivated Forgetting – it remembers everything!

 

How to get your Idea Online – Quick Tips for New Businesses and Bloggers

1.       Just start, many people have a great idea but never implement it.

2.       Choose your business and brand names. This is how your business or product will be represented to the world. Make sure it is catchy and professional. (There are many articles online about funny but poorly chosen names.)

3.       Build a Website and Create Content. Provide as much information as possible about your business. Refresh and add to that content often to keep it current and relevant for your visitors. Consider starting a blog to promote your brand and interact with your visitors.

4.       Spread the Word! Make sure you take advantage of the free marketing credits that come with your iPage hosting account.

Building and Marketing a New Website

Why your business should be on Google+

Why your business should be on Google+

 

Remember when you were a child and your mother told you to stop doing something? As you got older you probably started answering back: “But why can’t I do it?” And you probably heard this response on several occasions: “Because I said so.” So, why should your business be on Google+? It should be on Google+ because Google says so.

 

There are other reasons for being on Google+ (see below), but the fact remains that it is Google’s own social media network, so if you need Google, you need Google+ - because Google said so.

 

Play By The Rules

 

What is Google Author Rank?

Understanding Google Author Rank

 

Understanding how Google works is becoming easier. If you have dipped your toe in SEO or other parts of online marketing you might think that is a ridiculous comment to make. But it’s true – the world of Google is becoming more like the “real” world (more accurately described as the offline world). And Google Author Rank is a perfect example.

 

How To Avoid Pitfalls When Choosing a Domain Name (Humorous)

How To Avoid Pitfalls When Choosing a Domain Name

 

Selecting the right domain name for your business is pretty crucial. But it’s also easy to unintentionally get it wrong. As an example, consider the website for the local newspaper in Winters, California. The website is the Winters Express. What could possibly go wrong? Well, take a look at their domain name written out as it would be in a browser: wintersexpress.com. A winter sex press – really? Try to avoid these common pitfalls and learn how to market your website with meaning.

 

Five Tips to Attract Last Minute Holiday Shoppers

Five Tips to Attract Last Minute Holiday Shoppers.

#1 Post Signage / Advertise –

Last minute shoppers are in a rush so they do not have time to look for you, they may purchase from the first store, spa or restaurant that fits their needs, is convenient and well-priced. How will they know that your business fits their needs unless you announce it to them via a sign, an email or a social media post? Don’t forget to update your website as well, since many customers go there first.

#2 Make it Quick and Easy –

Top Five Ways to Use Google Webmaster Tools

Top Five Ways to Use Google Webmaster Tools

 

Who wouldn’t want to be called a “Master” of something? Not in the sense of a university degree, but a real master. The allure is not just about the title – it’s also about the tools and equipment that you get to use. For example, a quartermaster has control of an army’s night vision goggles and fancy weapons. Or what about a yacht master? Is there really anyone on earth who doesn’t want to be on a yacht? A kung fu master gets to wear a cool black suit and where would a master craftsman be without the appropriate tools. And we can’t forget Jedi masters who get to use light sabers. Finally, we have webmasters, who can make websites fast and safe with Google Webmaster Tools.

 

How Adwords works: Calculating quality score & Page rank

How Adwords works: Calculating quality score & Page rank

 

The three best shopping streets in the world are Fifth Avenue in New York, Bond Street in London, and Avenue Montaigne in Paris. You are probably wondering what this has got to do with learning how Google Adwords works, but there is a connection.

 

The best shopping streets in the world do not have liquor stores, 99-cent stores or fast-food outlets. If businesses like this opened on any of these streets they would quickly lose their reputation as being the best. This would happen even if the lower-end shops paid two or three times the rent of the luxury brands and designer boutiques.

 

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