Posts in Category: Small Business Marketing

2019 Digital Marketing and Website Trends You Need to Know About

Since 2011, small businesses have continued to increase their digital marketing spend each year, with most businesses spending around 35...

6 Signs You Need to Start a Blog Right Now and What to Do Next

If you’ve heard that blogging is dead, you’ve heard the wrong information. According to Statista, the number of bloggers in...

Brief Guide to Video Content Marketing for Your E-Commerce Website

It’s definitely not a secret that video content is everywhere now. And online users love to consume it. Experts are...

The Ins and Outs of Implementing Storytelling on Your Small Business Website

Your customers’ brains are hardwired for storytelling. According to research parsed in a Fast Company article, one Nielsen study discovered that...

How to Gain Influencers for Your Website or Blog and Why It’s Important

According to a 2018 survey, a whopping 92 percent of marketers who used influencer marketing in 2017 found it useful. And...

10 Ways You Can Use Google to Make Your E-Commerce Site Stand Out

If you haven’t gotten around to learning more about Google and what it’s capable of doing yet. Or if you...

Avoid Disaster: What Not to Do as a Small Business Owner During the Holidays

The holiday season should be a time for small businesses to shine and earn some serious revenue, especially through online...

Creative Holiday Sales and Promotion Ideas

It’s hard to believe, but the 2018 holiday season is approaching fast. And if you’re a small business owner or e-commerce...

Social Proof: Why Testimonials and Case Studies Are Important for Every Business Website

A new visitor opens up your website. They quickly scroll through your services and products. They eye your pricing. What’s...

Content Marketing 101: Tips and Best Practices for Your New Website

Although 84% of people expect brands to provide content that entertains, tells stories, offers solutions, and creates experiences and events,...