<span style="color:#33CC66">iPage Blog</span>
Posted on Apr 9, 2014

How Safe Is Your Site?

How Safe Is Your Site?

Best Practices for Online Security

By Kim Windyka


The topic of online security might not be one you think about very often, but consider this. According to a ZDNet study, over 90% of website owners whose sites have been hacked didn’t even know it.


If you’re a business owner, this statistic can be especially scary. When you take chances with the safety of your website, you not only put yourself at risk, but you also place your customers in danger. Their confidential information can be compromised by hackers in a number of ways – most commonly through identity theft.


Whether you’ve experienced something this before or not, you can probably appreciate how serious a privacy breach can be, the severity of the harm it can cause, and the considerable amount of time it can take to restore your business’ reputation and the trust of your customers. And sometimes, the effects are so far-reaching and detrimental that the damage is actually irreparable. Fortunately, there are several ways to stay safe – and ahead of the curve – when it comes to staying safe online.


One of the most crucial steps you can take is to purchase reliable security software. Products like SiteLock Professional actually go the extra mile to keep your site secure by not only conducting daily scans, but also getting rid of any malware that it detects. With a product like this, you’re helping to ensure your own peace of mind, as well as potential and current customers.


Another preventative measure that can prove invaluable in keeping your website and business safe is solid password management. In addition to switching your passwords every few months or so, pay attention to the letters, numbers, and characters you choose. To avoid making your passwords too easy to guess, try taking just the first letters of each word in a common phrase, and combining them with numbers and punctuation. It’s also important to make sure that anyone who has access to your website understands who is able to view and modify passwords, to avoid confusion.


In addition, it’s important for any business with a web presence to have a crisis response plan in place in case an online security issue does present itself. Create a hard copy of concrete steps that you’ll take both internally and externally to address the problem, and distribute the plan to anyone who would be involved in the response process. This way, everyone within your organization will be on the same page if and when a problem does occur.


Keep these tips in mind, and you’ll be well on your way to acing the online security game!

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