Meet the iPage WebsiteBuilder

At iPage, we’re proud of the robust features that make our website builder the easiest tool out there for creating a...

Blog Post Word Count: The Long and Short of It

“Write a blog,” they said.  “It will be easy!” How many of you have sat down in front of a...

10 Resources to Help You Become a Better Writer

You finally took that leap to set up your website, launch your blog or plunge into content marketing to help...

Does Your Website Reflect Your Brand’s Personality?

Creating a business website might end up being good for your SEO and local search results, but it will fall...

6 Marketing Metrics You Should Be Measuring to Better Track ROI

Have you heard the Peter Drucker quote “you can’t manage what you don’t measure”? Without clear objectives and measurable goals, you...

A Beginner’s Guide to Website Conversion Rate Optimization

Conversion rate optimization (CRO) sounds complicated, so let’s put it into simple terms. Your website’s conversion rate represents the number...

Top 8 Tips for DIY Website SEO

DIY website SEO was once the norm, and it required little time or effort to rank your website for multiple...

Are You Still Using These 10 Outdated SEO Practices?

As the internet continues to evolve, so too does SEO. As Google and other internet gatekeepers grow increasingly skilled at...

SEO 101: What Is It and Why Do You Need It?

Creating an award-worthy website with plenty of great content and visuals won’t get you very far without a rock-solid SEO...

How to Write a Killer Cold Email to Your Sales Prospects

Think cold emails can’t crack the door open with high-end sales prospects? Think again. Twenty-five-year-old The Zebra founder Adam Lyons...