Social media – The tool that improves customer service, loyalty and sales

Social media marketing is here, it's thriving and it's become a necessity. Use it wisely to boost your customers' satisfaction, loyalty and purchases.

How SEO can boost your website traffic

Simply put, search engine optimization (SEO) involves putting your website in the best position to come up when a person is looking for something related to your services.

Website design: It’s more than just a pretty interface

While appearance is still a vital component of website management, it's far from the only one these days. Customers now expect your sites to be interactive and engaging, while still making everything easy to find.

Improve brand recognition and boost ROI with SEO

Effective keyword and term selection is the backbone of any SEO strategy. Not only does this attract more traffic to your website, but it attracts the right people.

Slow and steady wins the race? Not for your website

Online and mobile shoppers have little patience for slow websites. If this problem persists, it could mean poor customer satisfaction, fewer return visits and, potentially, lower revenue.

Focus on your website rather than apps to avoid unhappy mobile customers

Not only do your customers prefer your mobile websites to apps for a number of uses, but effective mobile design and management can benefit your company in many ways.

Mining for gold – Picking the right social networking site for you

Every social networking site consists of unique characteristics that could make it perfect for your company. Therefore, selecting the ones that best suit your business needs will be important.

Small business falling dangerously behind with digital marketing strategies

If you're worried that you can't afford to delegate any more funding to your internet strategies, you really don't have to be. There are several extremely effective tools you can employ that will cost you neither money nor a lot of time.

How to win your customers’ loyalty back!

In the digital age, consumers have come to expect service whenever, wherever and on-the-go. If you don't make that happen for them, they will have no problem brushing you aside for a company that will.

Do social media well or don’t do it at all

While you do need to a social media marketing strategy, do not implement one unless you intend to go all out with it.