More than 40 percent of all advertisements consist of video, according to a recent study, making it the most popular form of marketing these days. There's a reason for that - they've been proven to be extremely effective.
Because of data analytics, you no longer have to guess where the broken peg is on your online marketing ladder. Use them for your gain.
A new survey found that nearly 90 percent of consumers are influenced by internet reviews, whether positive or negative.
Many people who surf the web want to avoid reading as much as possible. Videos allow you to get the same message across in a way that entertains and engages customers, far beyond anything written marketing strategies can accomplish.
Developing your marketing campaign might feel overwhelming at the moment, but integrating your social strategies directly into your SEO plans can kill two birds with one stone.
Keywords and phrases are the key ingredient to any online marketing strategy. Make sure you dig below the surface when coming up with your strategy.
Whether you're the local barber, a restaurateur or the third-generation owner of a small drug store, pay-per-click represents one of the most cost-effective advertising strategies out there. Ignore it at your own peril.
Social media marketing is here, it's thriving and it's become a necessity. Use it wisely to boost your customers' satisfaction, loyalty and purchases.
Simply put, search engine optimization (SEO) involves putting your website in the best position to come up when a person is looking for something related to your services.